In late 2017 we released Attendify Audiences, a data management platform— the first of its kind for the event industry. Audiences enables event professionals and marketers who produce live events to turn their data into a powerful tool used to personalize marketing campaigns and help deliver positive event ROI. Our unique platform allows marketers to collect data from various sources, and filter and segment by virtually any data point, providing insight into every attendee interaction. Audiences also offers integration with leading marketing systems like Salesforce.com, Marketo and MailChimp to build targeted audiences for hyper-personalized event marketing campaigns.
“The data coming out of mobile event apps is the richest engagement data available to a market or event planner, but until now, the event industry hadn’t been able to close the loop between collecting data and actually using it in a profitable way,” said Michael Balyasny, CEO and Founder of Attendify. ” Attendify Audiences finally unlocks the power of data for the event industry.”
We’re extremely proud of the work we’ve done with Audiences and we’re thrilled to help marketers and event organizers boost their engagement, measure ROI and put their event data to work.
See what the rest of the event tech industry has to say about Audiences:
- MarTech Series
- Meetings and Conventions
- Multichannel Merchant
- Event Industry News
- Associations Conventions & Facilities
For more information on Audiences, or to request a demo, please visit attendify.com or watch the video below:
Attendify is the only event technology company that helps event planners build deeper relationships at events. Attendify makes it quick and easy to create, manage and update event apps, get real-time feedback and analytics, and demonstrate event success and show ROI. Attendify helps companies like Google, Bloomberg, AstraZeneca, Sage, Phillips, Autodesk, and AOL create differentiating mobile experiences for their events. The company also offers the first-ever data management platform for the event industry, empowering event organizers and marketers to harness their event data to improve marketing outcomes and event ROI. For more information or to get started building your app visit http://www.attendify.com.