Over 2,500 attendees and 3,000 hosted buyers gathered in Las Vegas last month for IMEX America. On the show floor, more than 150 countries were represented by 3,300 exhibitors, making IMEX America the largest in its seven-year history. This year, IMEX America attendees made 60,000 appointments for individual demos and booth presentations. Team Attendify was there to exhibit once again, and it was only fitting that we would take the opportunity to debut our latest product, Attendify Audiences.
Attendify Audiences has since launched and was created to bridge the gap between digital and event marketing by bringing data-driven personalization to live events. We’ve created a turn-key solution by unlocking the potential of event data and putting it work. We’re optimizing the attendee experience and boosting retention. We’re also giving you the ability to optimize highly-targeted marketing campaigns. Attendify Audiences is specifically tailored for the event industry. Our goal was to give our customers the tools needed to turn event data into delightful event experiences while keeping the ease-of-use Attendify is known for.
Want to learn more about Audiences? Watch below:
We’d like to thank IMEX America for such an outstanding event and the opportunity to debut Attendify Audiences with such a positive response. Event Managers were eager to learn how to put their event data to work. We hope to see you at IMEX America 2018!