Customer success story
How Attendify Helped Nextiva Elevate
its Inaugural Conference
The backstory
About Nextiva
Nextiva prides itself on exceptional customer service, so when the time came to start planning its inaugural conference, NextCon, Nextiva pulled out all the stops to ensure a successful and engaging event.
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Industry
Tech
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Employee Count
500+
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Company Headquarters
Scottsdale, AZ
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Customers
150,000+
The goal
Create a custom event app to meet the high-caliber needs of this prominent conference while elevating the Nextiva brand.
The inaugural NextCon aimed to not only help entrepreneurs and professionals build their business, but also to manage, grow and profit from them. Throughout the three-day event, there were also breakout sessions, networking opportunities and even an exhibitor hall.
“My partner and I attended WistiaFest, and they used Attendify for their event app. The experience it created greatly enhanced our involvement and enjoyment of that conference, so I knew we should consider it for NextCon. Having a social platform exclusively for the event significantly increased the interactions and conversations between attendees.”
Engagement by the numbers:
- 1,450 Downloads
- 632 Profiles
- 50k Sessions
- 300+ Photos
The result
An easy-to-build app with a straightforward interface to keep attendees informed and engaged.
“The interface was super easy to just enter content and add pages and photos. The app had everything we wanted—the interactive map, schedule, and speaker page. The activity stream was just an added bonus. We weren’t sure if people would adopt it or not, but it was a huge success.”
Lindsay Berman, Nextiva Creative Director-
Armed with valuable data gathered from this year’s event app, Nextiva plans to make 2017 an even bigger year for NextCon
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Nextiva leveraged Attendify’s activity stream to help further its philanthropic efforts and raise money for its charity, Nextiva Cares